How Do You Become an Event Manager?
Are you dreaming of becoming an event manager? Well, event planning is a rewarding career, regardless of whether you are interested in organizing corporate events such as conferences or coordinating social events. However, becoming an event manager is not easy; you need to have great organization, communication, and time management skills.
To become a successful event manager, you should understand how other experts in the market started off to get to where they are. Here is a road map to becoming a successful event manager.
Most event managers have a masters in event management, setting high standards for anyone else hoping to join the market. Although not mandatory, it is important to have at least a bachelor’s degree in marketing, hospitality, communications, public relations, business, or any other related field.
Those aspiring to become event managers need to choose their elective courses carefully to get a well-rounded education in the relevant areas of their career. Another factor that contributes significantly to making you a successful event manager is an internship. It’s advisable to look for an internship after completing your college course.
Some universities demand their students work as interns first before graduating. If you are lucky, your college will assist you to get an internship opportunity in an event planning company. Participating in an internship will give you great exposure to your line of work. That will sharpen your skills and help you establish networking connections which will prove useful when searching for a job.
Look for Experience
Work experience is also vital. Some of the key skills needed in event managing include; strong written and verbal communication, marketing, organization, problem-solving, interpersonal, and customer service skills.
Most successful event planners started as assistants of established professionals, giving them an insider’s perspective on the market, a chance to hone their skills, and an opportunity to create their work portfolio.
Invest in Networking
Socializing is essential if you want to become an effective event manager. This skill will increase your chances of meeting with potential clients. As such, you should invest in quality business cards. Give out your card at any opportunity you get. Also, ensure you maintain good relationships with business owners, venue managers, vendors, amongst other professionals. They all have a big part to play in your success as an event manager.
Earn A Certification
You should have an event planning certification for people to take you seriously, especially if you do not have enough experience. Certification programs are crucial as they provide you with the much-needed professional qualifications, and help open up more work opportunities. Voluntary credentials will ensure you stand out as a professional event planner in the industry. Examples of useful certificate programs that will benefit you as an event planner include Certified Meeting Professional (CMP), and certification program and Certified Government Meeting (CGMP) professional certifications.
After getting the relevant training and experience, it’s advisable to open your own event management company. As an aspiring entrepreneur, it is essential to weigh your options and determine whether you want to focus on corporate or social event planning. After coming to a decision, you need to market yourself through business cards, websites, social media, and other effective marketing channels.